---
title: "Beyond Templates: How Galleries Build Websites that Work | Webinar"
description: Learn how to build a gallery website that engages collectors, supports your program, and drives meaningful sales. Watch our webinar.
image: https://info.artlogic.net/hubfs/yt-thumb.png
---

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ON-DEMAND WEBINAr

# Beyond Templates: How Galleries Build Websites that Work

Gallery websites have changed. What once functioned as static, design-led brochures are now expected to drive sales, support programming, and power your entire digital presence. In this session, Billy Maker and Megan Schaeffe will break down how leading galleries approach website strategy today and how to build a site that truly supports your business.

![Billy\_Headshot\_Circle](https://info.artlogic.net/hs-fs/hubfs/Billy_Headshot_Circle.png?width=75&height=75&name=Billy_Headshot_Circle.png "Billy_Headshot_Circle")

Billy Maker  
Founder, Maker Art Projects

![Megan\_Headshot\_Circle](https://info.artlogic.net/hs-fs/hubfs/Megan_Headshot_Circle.png?width=75&height=75&name=Megan_Headshot_Circle.png "Megan_Headshot_Circle")

Megan Schaeffer  
Growth Marketing Manager, Artlogic

[WATCH NOW ↓](https://info.artlogic.net/how-galleries-build-websites-that-work#register)

![Mockups\_ALWebsites](https://info.artlogic.net/hs-fs/hubfs/Mockups_ALWebsites.gif?width=500&height=346&name=Mockups_ALWebsites.gif "Mockups_ALWebsites")

## What You’ll Learn

#### Purpose-driven design for better gallery websites

Many galleries still prioritise design before defining content, workflows, or goals, resulting in beautiful sites that are difficult to manage and fail to perform.

#### From online brochure to business tool

Learn how websites have evolved from static archives into dynamic, database-driven platforms that support sales, storytelling, and audience engagement.

#### The mistakes holding galleries back

From inconsistent content structures to unclear navigation, we’ll unpack the most common issues we see and how to avoid them.

#### Templates don’t limit you; they unlock scale

Understand why structure is essential, and how the right template system enables flexibility, efficiency, and long-term growth.

[WATCH NOW ↓](https://info.artlogic.net/how-galleries-build-websites-that-work#register)

Build a Website That Supports Your Program

###### Learn how to create a digital experience that engages collectors.

### Register below to watch on-demand

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